In the following video series, One Preschool (now Wonderschool’s) Head of Operations, Rebecca Grubman, answers some Frequently Asked Questions about what we do and how we can help you start your own early childcare home.

Skip to:
Who are we?
What does Wonderschool provide to teachers?
How much does Wonderschool cost?
To what extent do we tell you what to do compared to supporting you?
How much can I make with Wonderschool?
What if you need to stop running your program?
Do you need to live in apartment, condo, or house to start a program in California?
What type of applicants work best with Wonderschool?
How do I get started with Wonderschool?

Who are we?

Wonderschool is a technology and services company based in San Francisco that empowers early childhood educators to start high quality, in-home child cares and preschools. Our mission is to increase access to early childcare education for all children. We believe that the best way to do this is to help teachers start great programs out of their homes.

There’s a shortage of quality options for children ages 0-5 throughout the country and the world. We believe centers will never be the solution to this problem due to high overhead costs.

By helping teachers start programs out of their homes, we ensure that educators can serve the communities in which they live and take home a larger paycheck because of decreased costs.

What does Wonderschool provide to teachers?

Wonderschool provides business, administrative, and marketing support and advice to help teachers as they start their preschool or daycare. Our services include:

  • Advice and support as you go through the licensing process;
  • Recommendations as you set up your child care environment;
  • Guidance in making key business decisions, such as what schedule you want to offer and what tuition rates you can charge given the rates in your area;
  • Support in marketing your program to families, including building your website;
  • A technology platform connected to your website that is a one-stop-shop to manage everything in your program. For example, you can handle sending enrollment offers, collecting payments, exchanging parent contracts, updating paperwork required by licensing, and storing children’s immunization records, amongst other capabilities;
  • A professional photo shoot of you, your students, and your space for your website;
  • Ongoing mentoring and support from our network of teachers and outside mentors so you can continue to build your business and serve your community;

How much does Wonderschool cost?

There is no fee or upfront cost for working with Wonderschool. We sign a two-year contract with each of our partners for revenue sharing.

Once we sign the contract, we start working with you immediately to get a license, build your website, and start the marketing process. On the first day that you have a student attending school and paying tuition, we start 2 years of revenue sharing.

We handle all the payment processing from parents and we share 10% of that revenue and pass the 90% on to you within a couple of days of receiving payment from families.

To what extent do we tell you what to do compared to supporting you?

Our goal is to empower our partners to have a successful program that meets the needs of their families, themselves, and whatever they want to achieve.

We don’t have any requirements for the hours, pricing, or curriculum that directors offer. We do ask that everyone is providing an enriching program that includes a mixture of play, projects, and exploration.

We want to meet our partners wherever they are. In this way, we support all types of child care homes – from those that offer half day programs to full day programs; from daycare to preschool to mixed-age programs.

We work with you to understand your income goals and what that means in terms of your offerings. Throughout the process, we give recommendations but it’s ultimately up to you to make decisions. Our goal is to give you better information and data so you’re always making informed decisions.

How much can I make with Wonderschool?

Your earning potential as you start your own school will depend on a few different factors:

  • Setting your tuition rate will depend on demand and competition in your area as well as your personal income goals.
  • Your program schedule will affect your potential earnings. For example, will you offer a full day or half day program? How many days a week? Will it be year-round or will you take off summers?

We will discuss these decisions at length with you and make recommendations based on your program and your income goals.

What if you need to stop running your program?

Anytime we enter into a partnership, we hope to begin a long term relationship where we can support you throughout the different stages of your career in owning and operating your own program.

But we also understand that life is dynamic and things happen. So we want to make sure that running a program works for you. If you have to move for a partner’s job or get started and then realize it’s not the best fit for you, we’ll work with you to help you close down or move your program.

Do you need to live in apartment, condo, or house to start a program in California?

Your home requirements will depend on which license you apply for. Anyone operating an in-home preschool or daycare must have a license and in California, you can either have a “small” or “large” license.

The small license means you can care for up to 6 children from ages 0-5 and potentially 2 more school-aged children. The large license allows you to care for 12 children ages 0-5 and potentially up to 14 if you take two school-aged children.

There are very few home requirements for the small license. You can be in an apartment, a condo, or a single family home. We ask that you have at least 35 square feet per child of space dedicated to your program as well as significant outdoor space. This could mean having a backyard or living near a park, ideally within four blocks.

For the large license, in addition to undergoing the inspection by Community Care Licensing, you will also need to pass an inspection from a fire marshal. They will ensure that your home has at least 2 exits to streets. One will likely be the front door and the other can’t go through a garage or kitchen.

For more information, check out our post on California Family Child Care Licensing: Qualifying for a Large License

What type of applicants work best with Wonderschool?

We are looking for amazing educators who are passionate about providing wonderful care and education to children, and who have previously worked in a similar setting.

We generally work with experienced teachers who want more ownership or flexibility in their life and are excited abut possibility of taking on a new director, owner, and lead teacher role. They usually have a sense of how to create their own curriculum and daily schedule but are worried about becoming an entrepreneur and tackling the business side.

Many teachers start their own schools because they are moms who have left the workforce at some point and now want to continue their career by educating their own child in their home along with other children from the community.

How do I get started with Wonderschool?

If you haven’t yet applied to partner with us, go to Wonderschool.com. In the top right corner, you’ll see a link to “Open a Classroom”. Click here and you will see a field to enter your email address. When you do so, you will be prompted to take a short survey so we can gather some information about you and your business goals.

If you’ve already been in touch, then a member of our team will reach out to schedule a call to learn more about you, tell you about our partnership model, and answer any questions you may have.

We’re excited about the programs we’ve helped thus far and are looking forward to bringing on even more great teachers.